Investing in and creating value in luxury, heritage brands.

The Iconic BrandCo has expanded its portfolio of heritage brands with investments in Smythson, Fornasetti and Fabbrica Pelletterie Milano (‘FPM’), complementing its existing investments.

• Smythson: a British heritage brand specialising in high-quality leather goods and stationery, with a rich heritage that includes producing stationery for Winston Churchill and members of the British Royal family
• Fornasetti: an iconic 85-year-old Italian brand selling luxury furniture and home décor, sold via multiple channels including wholesale, retail and online
• FPM: a family-owned luxury Italian luggage maker that was established in Milan in 1956

These new acquisitions will enhance and diversify Oakley's Iconic BrandCo platform, which currently comprises heritage brands Alessi, a high-end Italian design business focused on homeware products, Globe-Trotter, a premium British luggage maker, and Connolly, a luxury British brand known for its high-end leather goods and apparel.

The latest acquisitions mark an important step in Oakley's strategy of building a diversified group of luxury, heritage brands.

See: More about Iconic BrandCo

Note: The Smythson and FPM acquisitions were completed in July 2025.